At first, I thought the whole controversy was over the fact that Heineken used the catchphrase "Sometimes, lighter is better" in their new ad. And I was all WTF DUDE THEY'RE TALKING ABOUT BEER! But then I actually watched the 30-second ad, and I have to say -- Chance the Rapper is dead on. The racial overtones on the ad are insane.
A bartender slides a bottle of Heineken passed multiple people with darker skin over to a woman with lighter skin, and then the tagline pops up. HOW IS THAT NOT RACIST?! You can see Chance's comments AND watch the ad at the link below.